Creative Services Resources

Dimensions and sizes and guidelines… oh my!

Cheat Sheet Cards
to print

Exchange Ad Sizes
Columns Width in Inches
1 Column 1.35″
2 Columns 2.85″
3 Columns 4.35″
4 Columns 5.86″
5 Columns 7.40″
6 Columns 8.87″
7 Columns 10.38″
Front Cover 10.375” x 10.5833”
Back (w/ events) 7.40” x 12.75”
Full Height 12.75”
Double Truck 21.75” x 12.75”
Classifieds 1.35″ x 1″ – 300 dpi – CMYK
Farmers Ad Sizes
Columns Width in Inches Width in Picas
1 Column 1.23″ 7.38 picas
2 Columns 2.55″ 15.28 picas
3 Columns 3.86″ 23.18 picas
4 Columns 5.18″ 31.09 picas
5 Columns 6.50″ 38.98 picas
Full Page 6.5” x 10”
Double Truck 13.5″x9.75″
Full Height 10″
Classifieds 1.28” x 1” 300 dpi – CMYK

Farmers’ Standard Format

Auctions:

  • Capitalize each item but not the description and put the item first then the description Example: JD 4320, 2013, 4WD, dual remotes, runs great
  • Use the ‘ symbol for foot, not ft. – “ symbol for inches Example: Corral Panel, 12’x60”
  • If more then one of item use () Example: (2) Bunk Feeders, 10’
  • 4WD or 2WD – not 4wd or 4×4
  • JD for John Deere, NH for New Holland, MF for Massey Ferguson, etc.
  • Use ; between items if more than one item on a line or in paragraph form Do not use dashes, bullets or other symbols in a paragraph format
  • If formatted in columns, make columns even across the page
  • hrs for hours; trans for transmission; spd for speed; dsl for diesel
  • Brand first then type and model number Example: MF 4708, 2017, MFWD, 245 hrs
  • Indent the second or additional lines of an item description

Ads:

  • Capitalize each item but not the description and put the item first then the description Example: JD 4320, 2013, 4WD, dual remotes, runs great
  • Some businesses want brands together. All JD together, all Case IH together, etc. Put these in order also.
    Example:
    JD 2430
    JD 2677
    JD 4600
Chamber & Premium Magazine Sizes
Size Dimensions Inches
Full Page 6.93″ x 9.60″
1/2 Page – H 6.93″ x 4.72″
1/2 Page – V 3.38″ x 9.60″
1/4 Page – H 6.93″ x 2.28″
1/4 Page – V 3.38″ x 4.72″
1/8 Page 3.38″ x 2.28″
1/16 Page 1.60″ x 2.28″
Digest Magazine Sizes
Size Dimensions Inches
Full Page 4.8″ x 8.3″
1/2 Page – H 4.8″ x 4″
1/4 Page – H 2.31″ x 4″
1/4 Page – V 4.8″ x 1.95″
1/8 Page 2.31″ x 1.95″
Real Estate Sizes
Size Dimensions Inches
Full Page 7.5” x 9.75″
1/2 Page – H 7.5” x 4.75″
1/2 Page – V 3.59” x 9.75″
Fair Magazine Sizes
Size Dimensions Inches
Full Page 6″ x 9.375″
1/2 Page – H 6″ x 4.63″
1/4 Page – H 6″ x 2.25″
1/4 Page – V 2.91″ x 4.63″
1/8 Page 2.91″ x 2.25″
Cookbook Ad Sizes
Size Dimensions Inches
Full Page 6.25 x 8.25″
1/2 Page – H 6.25″ x 4″
1/2 Page – V 3″ x 8.25″”
1/4 Page – H 6.25” x 2.25″
1/4 Page – V 3” x 4″
1/8 Page 3” x 2.25″
Host Special Section
Size Dimensions Inches
Premium front/back 10.38″ x 4″
Business Card 3.35″ x 2.4″
Premium Center 7.46″ x 5″

FC Expo Special Section
Size Dimensions Inches
Premium front 10.375″ x 5″
Premium back 10.375″ x 10″
Business Card 3.35″ x 2.4″