Facebook has created an illusion that anyone can run ad campaigns. While you can do it yourself on Facebook’s platform, Facebook has seen a very high churn rate with advertisers. This means advertisers try it once but not a second time. Google Ads is even more complicated, which means an agency with trained experts can get the best results for the cheapest price. If you don’t have the time to delve into the best practices for ad spending on Facebook or Google, the best action you can take on your own is posting to your social media accounts. Good authentic posts can help your business.
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