What are Events in Google Analytics?

Events measure how many times visitors on your website take an action (like clicking buttons). You define the Events you want to measure and can assign value to them. Visitors clicking play on a video or downloading a PDF are examples of an Event. If you are interested in tracking actions on your website, you need to also learn about Google Analytics Goals.

Like this post? Share it with your friends!


Submit a Comment

Your email address will not be published. Required fields are marked *

The world of advertising and marketing is always changing. From social media use to psychological messaging, every day there are new questions. We cover everything from the simple questions to the deep and complicated ones.

To grow as a business, you have to make connections.

How do you make connections?
We’ll show you.

Sign up today to get answers to marketing questions in your inbox every week.

* indicates required