What is a Facebook Carousel Ad?

A carousel ad is a specific type of Facebook advertisement. It allows you to showcase many items in the same post—or multiple aspects of the same product. Have you ever seen a Facebook Ad that let you swipe through multiple panels of information on the same post? That was a carousel ad. Each panel in the carousel allows you to attach a call to action button, so you can get a conversion on whichever panel works for the customer. If you’re selling one product, use each panel to highlight a different benefit. If you’re using the carousel to sell more than one product, you can create a new panel for each one.

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