What is PPC advertising? And how can I use it?

PPC stands for “pay-for-click.” That means if you choose that advertising model, you only pay for the ad when someone clicks on it. Both Facebook and Google offer PPC options for ad campaigns. Google’s Search Ads are the most successful product for PPC. For example, if someone searches “car rentals near me” and you’re running Google Search Ads for those keywords, you’ll only be charged if they click your ad.

Like this post? Share it with your friends!


Submit a Comment

Your email address will not be published. Required fields are marked *

The world of advertising and marketing is always changing. From social media use to psychological messaging, every day there are new questions. We cover everything from the simple questions to the deep and complicated ones.

To grow as a business, you have to make connections.

How do you make connections?
We’ll show you.

Sign up today to get answers to marketing questions in your inbox every week.

* indicates required