by Wesley Bryant | Jan 15, 2021 | Exchange Answers
EDDM is a USPS direct mail product. Small businesses can use EDDM to mail 200 to 5,000 pieces. The product is only for “saturation mail.” This means you have to mail entire routes; you can’t select individual houses. The cost per piece for mailing is $.191 – that’s...
by Wesley Bryant | Jan 15, 2021 | Exchange Answers
Events measure how many times visitors on your website take an action (like clicking buttons). You define the Events you want to measure and can assign value to them. Visitors clicking play on a video or downloading a PDF are examples of an Event. If you are...
by Wesley Bryant | Jan 15, 2021 | Exchange Answers
It depends on your product market, target audience, and geographic location. We generally suggest a minimum of $10 per day, however that amount doesn’t work the same for everyone.
by Wesley Bryant | Jan 15, 2021 | Exchange Answers
Two answers: content and ads. The ads can become expensive to get a large number of visitors. If your website is not easy for visitors to use, the ads will cost you more money. With quality content and a large ad buy, you can get a massive amount of traffic to your...
by Wesley Bryant | Jan 15, 2021 | Exchange Answers
Google Search Console shows the words people typed in a Google search that brought them to your website. You can view technical information about the “health” of your website. The console has a tool that lets you ask Google to crawl your website. This means Google can...
by Wesley Bryant | Jan 12, 2021 | Exchange Answers
If you feel you have a high bounce rate or the average length of visit on your site is low, look hard at your content. Is the content in-depth and answering all the customers’ questions? Is your website designed to work well on mobile devices? In general, the more...
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